Bachelor of Business (BBus) i marketing

Generelt

Program beskrivelse

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Fra billboards til sociale medier er marketingmeddelelser overalt. I dette kursus lærer du at forstå markedstendenser og udvikle bæredygtige konkurrencestrategier for produkter og tjenester.

Du vil udforske forbrugeradfærd, marketingkommunikation, international marketing, marketingundersøgelser og analyse og marketing af tjenester. Du vil se markedsføringsteori bragt til live gennem casestudier, erhvervsplaceringer og ved at arbejde med virkelige klienter for at udvikle strategiske marketingplaner.

Undervisningsgebyr:

172.200 AED (inkl. Moms)

Varighed:

3 YRS med mulighed for at fast-track (6 trimestere)

Kvalifikation:

Bachelor of Business

Anbefalet dobbelt majors

  • Finansiere
  • Ledelse

Professionel anerkendelse

Dette kursus anerkendes af Australian Marketing Institute (AMI).

Karrieremuligheder

  • Account Manager eller konsulent
  • Produkt- eller brand manager
  • Market Research Analyst
  • Salgs- og marketingchef
  • Digital Markedsfører
Senest opdateret Mar 2020

Om skolen

Murdoch University Dubai is a core branch of Murdoch University, which is based in Perth, Western Australia. Our vibrant campus in Dubai caters to the area's growing demand for skilled professionals a ... Læs mere

Murdoch University Dubai is a core branch of Murdoch University, which is based in Perth, Western Australia. Our vibrant campus in Dubai caters to the area's growing demand for skilled professionals across a range of industries. All courses follow the same academic requirements as the courses offered in Australia, taught by highly qualified international lecturers. The degrees awarded are issued from Australia and are exactly the same as the ones conferred on campus in Australia. Minimer